Boggie, the Hungarian singer, just added to the momentum exposing the vast digital augmentation of women's faces and bodies in not only images but video too.

Does the 'before' and 'after' illicit any different emotions out of you the viewer? What is the intended effect that was hoped to be achieved. Would we be as drawn to videos of her singing if she was presented simply as she is in the beginning?

The world of digital body augmentation raises powerful complex questions about the images and videos we watch. Do we assume the person looks like that everyday? What emotions does that create in young girls when they are flooded with such imagery?

Do we want a world where everything we look at is digitally augmented?

At the end of the day, her voice is beautiful, the song is beautiful, and she is beautiful, just as she is.

-Alok Appadurai is co-founder & communications director of A Beautiful Body Project, a public speaker, co-founder of Fed By Threads, and a father.